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Program Outcomes for Graphic Design

  • Recognize art and design-related tools and technology, including their roles in the creation, reproduction, and distribution of visual messages

  • Identify key aspects of graphic design history, theory and criticism from a variety of perspectives, including prominent designers, historians and contemporary writers and thought-leaders

  • Show fluency in the breadth of disciplines that graphic design encompasses, with deep exploration into information architecture, user interface design, interactive design, motion graphics, iterative image-making, exhibition design and typeface design
  • Demonstrate technical knowledge and skills in drawing and composition applying principles of design, color, visual space, layout, topography, and technique to create effective visual communication

  • Design original concepts, build prototypes, integrate feedback and carry projects through to the production process

  • Create original visual designs that exhibit a distinct, unique personal voice